Safestore Self Storage.

Director/PDMR Shareholding

Safestore Holdings PLC
01 February 2008


NOTIFICATION OF TRANSACTIONS OF DIRECTORS, PERSONS DISCHARGING MANAGERIAL
RESPONSIBILITY OR CONNECTED PERSONS

This form is intended for use by an issuer to make a RIS notification required
by DR 3.1.4R(1).

(1)                An issuer making a notification in respect of a transaction
relating to the shares or debentures of the issuer should complete boxes 1 to
16,23 and 24.

(2)                An issuer making a notification in respect of a derivative
relating the shares of the issuer should complete boxes 1 to 4, 6, 8,13,14,
16,23 and 24.

(3)              An issuer making a notification in respect of options granted
to a director/person discharging managerial responsibilities should complete
boxes 1 to 3 and 17 to 24.

(4)              An issuer making a notification in respect of a financial
instrument relating to the shares of the issuer (other than a debenture) should
complete boxes 1 to 4, 6, 8, 9, 11, 13,14, 16, 23 and 24.

Please complete all relevant boxes should in block capital letters.
____________________________

1.   Name of the issuer               2.   State whether the notification
                                           relates to (i) a transaction
                                           notified in accordance with DR
                                           3.1.4R(l)(a); or

     SAFESTORE HOLDINGS PLC
                                           (ii) DR 3.1.4(R)(l)(b) a
                                           disclosure made in accordance with
                                           section 324 (as extended by
                                           section 328) of the Companies Act
                                           1985; or


                                           (iii) both (i) and (ii)


                                           DISCLOSURE RELATES TO (i)

3.   Name of person discharging       4.   State whether notification relates
     managerial responsibilities/          to a person connected with a
     director                              person discharging managerial
                                           responsibilities/director named in
                                           3 and identify the connected
                                           person
     AVRIL JONES

                                           NO

5.   Indicate whether the             6.   Description of shares (including
     notification is in respect of a       class), debentures or derivatives
     holding of the person referred        or financial instruments relating
     to in 3 or 4 above or in respect      to shares
     of a non-beneficial
     interest
                                           ORDINARY SHARES OF 1p EACH

     HOLDING
7.   Name of registered shareholders  8.   State the nature of the
     (s) and, if more than one, the        transaction
     number of shares held by each of
     them

                                           ISSUE OF SHARES TO TRUSTEE AS
                                           NOMINEE FOR PERSON NAMED IN 3
     APPLEBY TRUST (JERSEY) LIMITED        ABOVE









9.   Number of shares, debentures or  10.  Percentage of issued class
     financial instruments relating        acquired (treasury shares of that
     to shares acquired                    class should not be taken into
                                           account when calculating
                                           percentage)

     26,111

                                           DE MINIMIS

11.  Number of shares, debentures or  12.  Percentage of issued class
     financial instruments relating        disposed (treasury shares of that
     to shares disposed                    class should not be taken into
                                           account when calculating
                                           percentage)

     NONE

                                           NONE

13.  Price per share or value of      14.  Date and place of transaction
     transaction

                                           30 JANUARY 2008, BOREHAMWOOD
     £1.467

15.  Total holding following          16.  Date issuer informed of
     notification and total                transaction
     percentage holding following
     notification (any treasury
     shares should not be taken into
     account when calculating              30 JANUARY 2008
     percentage)


     543,611 (0.3%)

If a person discharging managerial responsibilities has been granted options by
the issuer complete the following boxes

17   Date of grant                    18.  Period during which or date on
                                           which it can be exercised

     30 JANUARY 2008
                                           30 JANUARY 2011

19.  Total amount paid (if any) for   20.  Description of shares or
     grant of the option                   debentures involved (class and
                                           number)

     NIL
                                           44,444 ORDINARY SHARES OF 1p EACH

21.  Exercise price (if fixed at time 22.  Total number of shares or
     of grant) or indication that          debentures over which options
     price is to be fixed at the time      held following notification
     of exercise


     NIL
                                           50,872 ORDINARY SHARES

23.  Any additional information       24.  Name of contact and telephone
                                           number for queries

     CONDITIONAL AWARD TO ACQUIRE
     SHARES FOR NO PAYMENT                 RICHARD HODSDEN - 020 8732 1500

Name and signature of duly authorised officer of issuer responsible for making
notification

Date of notification



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